The Luxembourg-based General Court’s ruling centered on Supermac’s attempt in 2017 to revoke McDonald’s use of the name Big Mac, which the U.S. company had registered in 1996 for meat and poultry products and services rendered at restaurants. The European Union Intellectual Property Office (EUIPO) dismissed Supermac’s application for revocation and confirmed McDonald’s use of […]
McDonald’s recently announced that its quarterly profit didn’t meet expectations for the first time in two years. This unexpected outcome was due to customers not taking advantage of promotions and the effects of the conflict in the Middle East on international sales. The company’s global sales growth has been decreasing consistently, reaching only 1.9% this […]
Many McDonald’s stores in Japan stopped taking in-person and mobile customer orders because of the system disruption, a spokesperson at McDonald’s Holdings Company Japan said, adding that the company was working to restore operations soon. “We are aware of a technology outage, which impacted our restaurants; the issue is now being resolved,” McDonald’s said in […]
McDonald’s highly-anticipated BTS Meal launches today (June 21) at 11am, and it sold out in five minutes, according to netizens who tried ordering the meal. To prevent massive crowds in these pandemic times (the fast-food chain was forced to close several outlets in Indonesia due to the BTS ARMY queue frenzy), McDonald’s Singapore has made […]