Ratan Tata’s Bollywood Misstep Aetbaar
Ratan Tata and his Tata Group, India’s largest conglomerate, forayed across many industries and maintained numerous successful ventures under the umbrella, but if there is one industry that the tycoon remained distant from for the longest time, was Bollywood – India’s beloved and prominent film industry.
Even when he did, with Amitabh Bachchan starrer ‘Aetbaar’, in 2004, it was a major disaster.
The romantic psychological thriller ‘Aetbaar’, directed by Vikram Bhatt, featured a star-studded cast, with the likes of Amitabh Bachchan, John Abraham, and Bipasha Basu, and was produced by Tata, under his banner Tata BSS.
However, the ensemble cast of the title, inspired by James Foley’s Hollywood thriller ‘Fear’, failed to save the film and it made meager INR8 crores in its lifetime collection, against the budget of INR9.5 crores. Apart from being a Box Office bomb, the only film of Tata as a producer failed to impress the critics as well, with many slamming it for its done-to-death theme.
The late tycoon never forayed into Bollywood after the disaster.
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For the unversed, Ratan Naval Tata, Padma Vibhushan and Padma Bhushan (India’s second and third highest civilian honors) recipient, breathed his last on Wednesday night, at south Mumbai’s Breach Candy Hospital, where he had been admitted in the Intensive Care Unit since earlier this week, with age-related ailments.
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